Alternatives
Fathom, a text analytics platform for open-ended survey data, was acquired by QuestionPro, which announced the deal on April 21, 2026. If you used Fathom or were evaluating it, these are the options, described with what each one publishes about itself.
According to QuestionPro's announcement, Fathom's capabilities, including Fathomer, will be fully integrated into its enterprise platform.
QuestionPro announced the acquisition on April 21, 2026 and said existing agreements had transferred without immediate changes to access. Existing customers should confirm their current login, support, exports and contract arrangements with QuestionPro.
Verbatim coding software with coding-team management and coding as a service; now part of Voxco, which announced a merger with Discuss in November 2025. Exports a .sav for SPSS.
Fits: firms with coding teams, or that prefer to outsource coding.
See the detailed comparisonAI verbatim coding software for agencies and insights teams; reuses codebooks and delivers an Excel file with the coded data and presentations. Offers a free trial.
Fits: multilingual projects with a single code frame.
See the detailed comparisonZurich-based AI feedback analytics platform: codes open ends, imports SPSS, exports to Excel and CSV, reuses codebooks and has plans for agencies. Prices are given on a call.
Fits: teams that combine surveys with reviews and tickets and want dashboards.
See the detailed comparisonPer QuestionPro's announcement, Fathom's capabilities and Fathomer are being integrated into its enterprise platform, and existing contracts were assigned to QuestionPro.
Fits: current Fathom customers who want to stay with that product.
QuestionPro's text analysis tool: lets you upload your own codebooks, reuse them from earlier projects and correct classifications by hand.
Fits: teams that already run their surveys in QuestionPro.
Codes your survey open ends with AI, returns the codes as columns attached to each respondent, in your .sav or an Excel file, and from a .sav builds the tab book with banner and significance. You pay per response, one-time.
Fits: agencies and in-house teams that deliver coded data and tables, with waves that inherit the same codebook.
Multichannel feedback analytics platform, with AI-generated themes the analyst can edit. Annual contract; its entry plan has a published price.
Fits: CX teams with continuous feedback across many channels.
See the detailed comparisonDescriptions come from each vendor's pages and QuestionPro's announcement, as of September 23, 2026. The announcement was reviewed again on October 7, 2026. Alphabetical order. Survey Coder is our product.
They apply to any vendor, including us.
QuestionPro announced the acquisition on April 21, 2026 and said existing agreements had transferred without immediate changes to access. Existing customers should confirm their current login, support, exports and contract arrangements with QuestionPro.
What you did with Fathom: code open ends with your own or a generated codebook, reuse it across waves and export the result to your tools. Ask to see all three on your own data.
If your deliverables are coded data and tables, yes. Ask exactly which file comes out and whether it includes the tab book.
Each vendor publishes this differently: ask for it in writing. Survey Coder codes with Claude models by Anthropic; you can also ask us in writing where your data is processed.
With occasional studies or uneven volume, the pricing model changes the real cost a lot.
250 responses free, no card. Upload a file from your last study and compare the result with what you have today.
